Selling on Bricomarché’s Marketplace: Rules, Rankings and Fees
Bricomarché sells professional sellers' DIY, garden and home products on bricomarche.com. How offers are ranked, what you handle, fees, and connecting with FLUF Connect.
Key takeaways
- Bricomarché sells partner sellers’ products on bricomarche.com alongside its own DIY, garden and home range. Only professional sellers are allowed, and buyers are consumers in mainland France and Corsica.
- For the same product, offers are ranked by price, cheapest first, unless that seller’s overall rating is under 4 stars. Nobody can pay for a better position.
- You set your price, delivery times and returns terms, and you answer for the product description. Bricomarché collects the payment on your behalf.
- If Bricomarché has approved you, FLUF Connect can connect your seller account and list products already in Bricomarché’s catalogue, matched by barcode. It does not create catalogue products or import orders.
This guide is for a French business selling tools, building materials, garden equipment, heating, bathroom and kitchen fittings, or pet supplies, that wants to reach Bricomarché’s online shoppers or already has approval. The marketplace takes professional sellers only. A homeowner selling leftover tiles or a used mower should use Leboncoin.
How the Bricomarché marketplace works
Bricomarché’s marketplace terms (last updated 20 December 2023) say the marketplace is run by SAS Equipement de la Maison, part of the group behind the Bricomarché stores. It puts consumers living in “France métropolitaine, Corse comprise” (mainland France, Corsica included) in touch with professional sellers other than that company and the Bricomarché stores themselves.
Sellers are allowed in only if they have proved their identity, signed up to the marketplace’s rules, offer lawful products and respect consumer rights. The terms say sellers who don’t will be excluded, or have their offers removed.
The same terms explain how offers are ordered when several sellers offer the same item:
- by price, “les articles les moins chers figurant en premier sauf si le Vendeur en question a une note globale inférieure à 4 * étoiles” (the cheapest first, unless that seller’s overall rating is below 4 stars);
- then by the seller’s overall rating.
The commission sellers pay “n’exerce pas d’influence sur les classements” (has no influence on rankings), and no offer can be sponsored. On Bricomarché, price and your rating decide whether your offer shows first.
What a seller is responsible for
| What the terms say | What it means for you |
|---|---|
| Each product description is written by the seller, who is “seul responsable” (solely responsible) for it | Specs, dimensions and compliance details on your offer are on you |
| The seller sets the selling price, in euros including VAT; delivery costs show in the order summary | Price includes VAT, with delivery shown separately before the shopper pays |
| Delivery follows “les délais proposés par le Vendeur” (the lead times the seller offers) | You choose and keep to your delivery times; a missed date lets the shopper ask to cancel |
| The price “est alors encaissé par SAS EM pour le compte du Vendeur” (is collected by SAS EM on the seller’s behalf) | Bricomarché takes the payment; you are paid under your seller contract |
| A non-conforming product can be refused or sent back, and the seller either sends a conforming one at its own cost or refunds in full | Budget for return shipping on bulky items you got wrong |
| If an item is unavailable, the seller tells the shopper quickly and no money is taken for it | Out-of-date stock turns straight into a cancelled order |
| The seller tells the shopper whether the right of withdrawal applies, and owes the legal guarantee of conformity | Your returns terms and guarantee apply, not Bricomarché’s |
Fees and how to apply
The terms confirm that sellers pay Bricomarché for the right to sell on the marketplace, but they don’t give the amount, and Bricomarché does not publish a fee grid. Integrators quote different figures, so ask Bricomarché for the commission in writing for each of your categories, along with the payment schedule.
The integrator e-tailize reports that sellers need a French SIRET number or the equivalent abroad, that Bricomarché reviews each application, that customer service runs in French, and that an item without a GTIN barcode is rejected. It lists the accepted categories as DIY, building, garden, decoration and pet.
Using FLUF Connect with Bricomarché
On the Channels screen in FLUF Connect, the Bricomarché card is marked “Invite only” and covers one country, France. FLUF can’t get you approved. Once Bricomarché has accepted your business, choose “Already approved? Connect” on the card.
FLUF can then list products from your inventory that already exist in Bricomarché’s catalogue, matched by barcode. A business that also sells through Leroy Merlin or Castorama can offer the same stock on Bricomarché from one inventory.
| Task | On Bricomarché through FLUF Connect |
|---|---|
| Get approved as a seller | You do this with Bricomarché |
| Connect your approved seller account | Yes, from the Channels screen |
| List stock the catalogue already holds, by barcode | Yes |
| Create new catalogue products | No |
| Detect sales or import orders | No. Handle orders in your Bricomarché seller account. |
| Relisting or offer management | No |
FLUF doesn’t see Bricomarché orders, so a sale there doesn’t lower your stock elsewhere by itself. When an order takes your last unit, mark the item sold in FLUF so it comes down from your other channels. Under the terms, an item you can’t supply means telling the shopper and cancelling, which does your rating no good, and your rating decides where your offers rank.
What FLUF costs
7 days for £1, then from £9/month, then plans from £9/month. Crosslisting and inventory sync are on every plan; relisting, offer management and smart pricing are included from Pro upwards.
| Plan | Monthly | Yearly | You save | Crosslisted products |
|---|---|---|---|---|
| Starter | £9/month | £85/year | 21% | Unlimited |
| Pro | £29/month | £155/year | 55% | Unlimited |
| Priority | Custom pricing — tell us what you need | Unlimited | ||
Automatic relisting, offer management, smart pricing and listing boosts are included from Pro upwards. Starter covers unlimited crosslisting, inventory sync, order sync and Instagram posting without them. Accounting integrations are included from Pro upwards. Yearly billing is charged once a year. New accounts get 7 days for £1, then move onto a plan.
Related guides
Sources
Checked 14 November 2026.
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Pick your topics first ›Frequently Asked Questions
Only as a professional seller that Bricomarché approves. Sellers must prove their identity, accept the marketplace rules, offer lawful products and respect consumer rights.
For the same product, the cheapest offer shows first unless that seller's overall rating is below 4 stars, then offers are ordered by seller rating. Offers can't be sponsored.
The seller, within the delivery times it offers. If a delivery date is missed, the shopper can ask to cancel the order.
The seller. It tells the shopper whether the right of withdrawal applies, and must replace or refund a non-conforming product at its own cost.
Sellers pay Bricomarché for the right to sell on the marketplace, but no fee grid is published. Ask Bricomarché for the commission for each of your categories in writing.
No. Once you are approved, it connects your seller account and lists items already in Bricomarché's catalogue, matched by barcode. Mark items sold in FLUF when a Bricomarché order takes your last unit.
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