Instagram Post Scheduler for Product Sellers
Schedule Instagram photos and carousels from your existing product images. Draft captions with AI, choose an account and publish from web or mobile.
Schedule Instagram posts from the product photos you already have. FLUF Connect lets you choose listing images, build a photo post or carousel, draft a caption with AI and publish now or at a time you choose. Use it on the web or in the mobile app. Instagram posting and scheduling are included on every paid plan.
An Instagram post scheduler built around your products
Your product photography is already in FLUF Connect. Use those images for Instagram without downloading them from a marketplace and uploading them again. Search your inventory, choose the photos you want and turn them into a post for your shop’s followers.
A single image works for one new arrival. A carousel gives you room for the front, back, label and details, or a selection of products for your next collection. You can also add your own photos alongside listing images.
| What you want to do | What FLUF Connect provides |
|---|---|
| Reuse product photography | Choose images from products in your inventory |
| Build a photo post or carousel | One image or up to ten images in a post |
| Get help with the caption | An editable AI draft, with a choice of tone and your own instructions |
| Post while you are busy | Publish now or schedule an individual post for a chosen date and time |
| Manage more than one Instagram account | Connect accounts and choose which one each post goes to |
| Check what happened | An activity log with post status and a link when published |
How to schedule an Instagram post
- Connect your account. Open Instagram in FLUF Connect and connect your Instagram Business or Creator account.
- Choose the photographs. Search your products and add the images you want. Mix in a photo from your device if it helps tell the story.
- Write the caption. Write it yourself or generate a draft. Check the item details, availability and where you want buyers to go.
- Choose the account and time. Use Post Now, or select Schedule and choose a date and time in your local time zone.
- Check the activity log. Find the published post link or check the status. Scheduled posts also have email confirmations.
You choose and schedule each post. FLUF does not automatically turn every newly imported listing into an Instagram post. If you are looking for an Instagram auto poster, this is a way to prepare posts ahead and have them published at your chosen times.
Turn your product photos into your next Instagram post.
Write captions that sound like your shop
Choose an engaging, professional, casual, funny or minimal tone, then add instructions such as “mention the handmade finish” or “direct buyers to our shop link”. FLUF drafts a caption from your selected images. You can edit it before publishing.
Check details that a photograph cannot establish: material, measurements, condition, stock and delivery promises. For a collection, make the first line about what ties the items together. For one product, say what it is and where someone can buy it.
Prepare a week of product posts
Use a quiet moment to prepare several separate posts: a new arrival, a closer look at a product and a collection of related items. Give each its own caption and scheduled time. This keeps the work close to your inventory instead of adding another photography task.
Before scheduling a one-off item, consider whether it might sell first. FLUF does not update or remove an Instagram post when a product sells. Cancel a pending post from the activity log if it is no longer useful, or edit a published post in Instagram.
What do you need to connect Instagram?
You need an Instagram Business or Creator account. Personal accounts cannot connect for publishing. A linked Facebook Page is not required for this FLUF connection; Meta documents the professional-account requirement and connection options.
Open Instagram from the web dashboard or the FLUF Connect mobile app. You can connect several Instagram accounts and select the recipient account for each post.
Posting, shopping and stock: what is included?
| Task | With FLUF Instagram |
|---|---|
| Publish photo posts and carousels | Included, with immediate or scheduled publishing |
| Create Instagram product tags or set up a Shop | Not part of this posting feature |
| Publish Stories or Reels from this composer | Not supported by the photo composer |
| Remove posts when products sell | Manage published posts yourself in Instagram |
| Take payments or import Instagram orders | Send buyers to your marketplace listing or your own store |
For help choosing the route from a post to a purchase, read how to promote and sell products through Instagram.
Instagram scheduling is included on every paid plan
Starter, Pro and Priority all include Instagram posting and scheduling. Choose a plan for the wider marketplace tools you need; you do not need Pro just to schedule Instagram photos. Xero and QuickBooks integrations require Pro or Priority.
7 days for £1, then from £9/month| Plan | Monthly | Yearly | You save | Crosslisted products |
|---|---|---|---|---|
| Starter | £9/month | £85/year | 21% | Unlimited |
| Pro | £29/month | £155/year | 55% | Unlimited |
| Priority | Custom pricing — tell us what you need | Unlimited | ||
Automatic relisting, offer management, smart pricing and listing boosts are included from Pro upwards. Starter covers unlimited crosslisting, inventory sync, order sync and Instagram posting without them. Accounting integrations are included from Pro upwards. Yearly billing is charged once a year. New accounts get 7 days for £1, then move onto a plan.
Save 21% when you pay yearly
See the full plan comparison and billing terms.
Start with the products you already sell
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Sources and product help
Frequently Asked Questions
Every paid FLUF Connect plan includes Instagram posting and scheduling, including Starter. See the pricing comparison for current monthly and yearly options.
No. You need an Instagram Business or Creator account, but a linked Facebook Page is not required for the FLUF Instagram connection.
No. You choose the photos and caption for each post, then publish immediately or choose a scheduled date and time.
FLUF does not edit or delete its Instagram post. Cancel a pending post in the activity log, or edit a published post in Instagram if it is no longer appropriate.
Yes. Use the Instagram page in the FLUF Connect web dashboard, or prepare posts in the iOS and Android app.
The Instagram photo composer supports single-image posts and carousels. Reels and Stories are not supported by this composer.
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